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2019-08-01 PAC Communications Team Meeting

2019-08-01 PAC Communications Team Meeting

Owned by Jessica Trites Rolle
Last updated: 2019-08-01

Meeting Information

Time

10:00 - 11:00 AM US Central Time

Web

https://www2.gotomeeting.com/join/321520850

Phone
  • Everywhere: VOIP
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Access Code321-520-850
Participants

Jessica Trites Rolle

aberger@agsense.net (Unlicensed)

Jim Wilson

Corina Ardelean

DANIEL DANFORD


Agenda/Minutes

#

Topic (Leader)

Desired Outcome
Pre-Meeting Notes and Links to Supporting Resources

Meeting Minutes

1

Anti-Trust (Project Manager or Meeting Facilitator)Each participant indicates that he/she understands and agrees to abide by the AgGateway Antitrust Policy, or leaves the meeting.All agreed to abide by antitrust guidelines.
2Minutes TakerA minutes taker has been selected.
Jessica Trites Rolle will take minutes.

3

Meeting Minutes

Unapproved minutes of previous meetings are approved.

TABLE (MYM minutes not adequate for approval)

4

Old Tasks review

Leave open for completion - check with R. Andres Ferreyra (Unlicensed)

R. Andres Ferreyra (Unlicensed) will review Dan's documents this weekend

5

Current Activity

SEE PRIMARY TASK FOR TODAY

August 1 Primary Task:

  • Identify specific items that must be completed calendar year 2019 under this WG
    • Prioritize!
  • Identify items that will move to the Communications Committee for future work


Application Notes / Implementation Notes

  • ADAPT(not a standard) with/between ISO 11783 XML and other standards (complementary, not either/or)
  • PAIL

Infographics

Soil Testing Standardization working group

  • Flyer for 'what the group is working on'

Future ADAPT items - which are still needed? which are complete?

  • "How ADAPT Versioning Works" - explain ADAPT versioning, breaking changes, and release timing so companies have a clear timeline so they know good times to implement (e.g., don't wait b/c think it will change 'soon')
  • FAQs on when to implement
  • Guide to business and developer information/tools (e.g., where to find, what is available, where to check for more info) - companies need to understand the package of materials and tools available and how to use in one guide document/page

Future - Other Items

  • PAIL and PICS case studies
  • PICS implementation guide
  • SPADE 1 - 3 wrap-up

DISCUSSION

Don't end this group, just reform as a sub-group under Comm Committee (name?). Great idea - Jim Wilson will draft email to Susan Ruland (Unlicensed) and Jessica Trites Rolle will discuss with Susan.

Need help in drafting newsletter for Soil Testing, also a flyer - need to get it in the hands of labs early August - R. Andres Ferreyra (Unlicensed) and Corina Ardelean to have a final draft for discussion here by Friday, August 9

ADAPT compared to ISO 11783 XML application note in draft and Dan has slides for that as well - R. Andres Ferreyra (Unlicensed) will review both documents

PAIL Implementation Note 1 - check with Susan Ruland (Unlicensed) as to if she has the latest version and if it's 'finalized' - also need to check on latest template - Jessica Trites Rolle call Susan. R. Andres Ferreyra (Unlicensed) will send latest implementation note for attachment to these minutes.

Continue planning for Infographics or Prezi/similar platform

"How ADAPT Versioning Works" - Stuart Rhea (Unlicensed) drafted a document, but perhaps review. R. Andres Ferreyra (Unlicensed) will talk to Stuart to confirm this page (ADAPT Branching and Versioning Policy) is still current.

Concerning ADAPT guide, could have a implementation note to help people who are less experienced developers get started.

Jessica Trites Rolle contact Nathan Stein about rejoining (what approach does he want to take)



KEEP: Key notes from May 31, 2019 call concerning any communications for AgGateway

The group talked about the challenge of any communications piece, including infographics, with the constant changes of work done by AgGateway and the ever-changing agriculture space worldwide and always shifting technology.

  • To make sure any infographic or note or flyer (etc.) is useful, TEST IT!
  • Once drafted, 'test' with people that did NOT create to see if they have the same understanding and, if so, can they explain it to others correctly. if not, what do we need to change to make it make sense? what examples do we need to use from daily life?
  • Need to be able to explain to others what things are without using project names or acronyms (but link them so when people hear the term, they understand) - focus on irrigation standards, field operations, data transformation and translation, etc.
  • Tell a story - easier for people to remember, repeat, relate to, and link to their work

Do short animated video to show the stakeholders and deliverables flows and how AgGateway fits in - group agreed, this is a good approach.

6Event Calendar and Speaking Engagements

PAC Communications Calendar 2019

  • Event materials/supplies for:
  • Create one or more of the below - Future
    • Flyer possibilities:
      • Traceability Initiative (streamline processes in farmer businesses)?
      • Flyer (or other explainer) to address why it’s OK to collaborate with competitors at AgGateway and what makes that acceptable (antitrust, etc.)
    • Business card-sized promo piece: ask a pain-point question on front, information and QR code on back

Discussion

PlugFest in September - DANIEL DANFORD, Stuart Rhea (Unlicensed), and Jim Wilson attending - will have a workshop on ADAPT - Jim also presenting. Will want to email an announcement to broad group of AgGateway members, promo on social, and asking AEF to promote also.

Agritechnica - Jim Wilson will revisit the checklist and determine what this group should help with

7Onboarding / Member Engagement

Reaching out to current and new members

TABLE - need to redo entirely with different focus under new AgGateway structure


8New Business

Discuss items not covered above.

None

9New Tasks

The group has reviewed what tasks were assigned during the meeting.

10Next MeetingThe group agrees to the next meeting date and time.

 at 2 p.m. US Central Time

11AdjournmentThe meeting is adjourned.

 at 2:54 p.m. US Central Time




HOLDING TANK

items to consider in future

  • Traceability pitches (one for food processors)?
  • Identify audience: target flyers, messages to different groups; also have an overview all-audience flyer
  • Talk to new members: what pain points were they trying to solve that got them to join, and what collateral could we create to help others?
ASABE 2017: Sustainability, Provenance and ADAPT, Compound Identifiers. ASABE 2018: "Fit" paper (where does AgGateway "fit" into the standards space). Were not completed for conference papers, but could consider these journals for publication:
  • Computers & Electronics in Agriculture (ASABE journal) (no fee)
  • Applied Engineering in Agriculture (Elsevier journal) (fee)
  • There's also a Precision Ag journal, but the time frame from submission to publication is too long.

KEEP - As update/create flyers or other materials, consider (from 8/28/18 meeting discussion):Flyer format:
  • Use A4 format for our flyers, include country codes flyer and card phone numbers and country on addresses, and make sure we're being international in all our press. Also be careful about colloquialisms.
  • Use diagrams and pics, not words (words mean something different to different people) – borrow from presentations (ADAPT, CART, traceability, etc.) and make into a professional graphic
Flyer focus: OUTCOMES