2016-03-14 Communications Team Meeting

Meeting Information

 

Time

2 - 3 PM US Central Time

Web 
Phone

 

Access Code 

Agenda/Minutes

#

Topic (Leader)

Desired Outcome

Pre-Meeting Notes and Links to Supporting Resources

Meeting Minutes

1

Anti-Trust (Project Manager or Meeting Facilitator)Each participant indicates that he/she understands and agrees to abide by the AgGateway Anti-Trust Policy, or leaves the meeting.All are agreed.
2Minutes Taker (Project Manager)A minutes taker has been selected.Shannon Haringx (Unlicensed) will take notes.
3Meeting Agenda (Meeting facilitator)The group understands the agenda, adjusting it as necessary.

The team understood the agenda.

AGENDA:

  • New Items
    • Branding discussion - SPADE vs. AgGateway
  • Review progress on open items:
    • AgGateway newsletter article
    • Core Documents flyer
  • Social media plan
  • Next steps for Communications team under PAC

DISCUSSION:

  • Commodity Classic went well. Meeting in DC at end of month ADC, Jim, Wendy to attend to discuss interaction between AgGateway, Ag Data Coalition, Transparency Evaluator.
  • Plug Fest coming up in May (AEF Event). Need to get ADAPT Plug in presented at this show. Susan working on flyer for this show for ADAPT.
  • Branding -
    • Should SPADE be considered a brand that endures beyond the life of the project for our deliverables?
    • Jeremy - There is a recognition in the industry of the SPADE brand and what it encompasses as a project.
    • Dan - what is the intent in the marketplace? Is AgGateway a branded house or a house of brands? Need to look at how this all architects together - not each piece in isolation.
    • Andres - All of these things are right. Points are valid; need to follow a formal methodology for comprehensive strategy. What is the end game? Reasonable, optimum name - ultimate label is AgGateway's Core Documents for Field Operations. Precision Ag is a little misaligned as a category as these are broader than Precision Ag.
    • Dan - Need to sort out what is a brand, what are ingredients of brand, etc? Propose making this a session at the MYM
    • Can we get clarity on this before MYM? Dan work with Shannon to get something organized at an upcoming Communications Team meeting.
    • Possible F2F at Plug Fest in Omaha
  • Core Documents - Susan has final feedback and is working on flyer. Shannon to make sure we have right headline (Core Documents for Field Operations)
    • Jeremy, Andres, Ben and Joe T. need to get together to finalize the wiki page to which the flyer links before we use it. (about 2 weeks needed)
  • Newsletter article - Susan is working on this
  • Shannon to touch base with Ben on the communications portion of the Developer's Conference

 

4Meeting Minutes (Meeting facilitator)

Unapproved minutes of previous meetings are approved.


 

Meeting Minutes approved at end of each meeting.
5New Tasks (Minutes Taker)The group has reviewed what tasks were assigned during the meeting.
  • Complete
6Next Meeting (Meeting facilitator)The group agrees to the next meeting date and time and possibly a recurring meeting schedule.

 Recurring meeting schedule has been set.

7Adjournment (Meeting facilitator)The meeting is adjourned.Adjourned.