| 0 | 3 min | Welcome & Roll Call / J. Nolfo |
| Attendees are listed above. |
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1 | 2 min | | Everybody agreeing to the Antitrust Guidelines.
AgGateway Antritrust Guidelines | All agree to the Antitrust Guidelines. |
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| 2 | 1 min | |
| Matthew Grassi will take notes. |
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| 3 | 1 min | Approval of Prior Meeting Minutes / J. Nolfo | Minutes for July: 2018-08-02 Communications Committee Meeting | Evin Ellis (Unlicensed) moves to approve minutes Jessica Trites Rolle seconds Motion passes unanimously |
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| 4 |
| Review Action Items / J. Nolfo | Action Items to be reviewed: | - J. Nolfo to revisit the idea of training on Social Media
- Training complete.
- Schedule developed completed and posted on Committee Wiki home page
- Quick Tip sheet to be developed and sent prior to 9/24/18
- Jessica Trites Rolleoffered to be included on the Working Group.
- J. Nolfo to follow up with Jody Costa on AIDC articles
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| 5 |
| Committee Plan / J. Nolfo | Establish Goals for the new year - Operations
- Get a Vice-Chair
- Fill all Council/Working Group/Committee Liaisons
- Increase membership size of Communications Committee
- Job Description and Expectations for positions within the Committee (Member, Article Writer, Social Media)
- Social Media
- Increase interaction with social media platforms, especially LinkedIn Group and Twitter
- Pre-load and semi-live tweet at relevant trade shows
- Newsletter:
- Leadership Profile in each newsletter
- New Member Profile in each newsletter
- Each Council have at least two significant update article
- Each Committee have at least 1 significant update article
- Get publication of AgGateway related articles within company internal newsletters
- Publish Case Studies
| J. Nolfo reviewed goals for the year - Operations
- New Vice-Chair: Matthew Grassi of Meister Media
- Still needing Crop Nutrition Liaison
- Added new members for 2017
- Social Media
- Will be sharing social analytics at least 1 time per quarter
- Newsletter
- Will miss Leadership Profile in each newsletter, but will have many with this article
- Will miss New Member in each newsletter, but will have many with this article
- Will miss Council having 2 updates, but each will have at least 1
- Case studies have been published
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| 6 |
| Marketing Plan / Susan Ruland (Unlicensed) | - Updates regarding AgGateway Strategic Plan
- Updates regarding quarterly focus and press releases
- Updates for the next few months
| - Newsletter delayed for September due to Meri being on vacation. Should go out next few days.
- 2nd article in AgPro series published
- Staff working on 2019 planning
- Precision Ag updates from Jessica Trites Rolle
- Fliers we have are current
- Working on case studies and some additional new fliers.
- PAIL has an ISO submission. Potential future press release.
- Working on implementation guide for PICS
- AgVance conference next week. Natasha Lillybeen working hard to make sure AgGateway has a booth presence.
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| 7 |
| Social Media Calendar / J. Nolfo | Listing of who is responsible for what week until next Communication Committee Meeting | - New Schedule starting this week
- Add "looking for Annual Conference Sponsorship" post
- Next month will have some high level analytics being presented.
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| 8 |
| Newsletter Planning - October / Matthew Grassi | AgGateway Newsletter Articles Title/SubjectAuthor - New Member Article: Evin Ellis (Unlicensed)
- AgGateway in the News: Susan Ruland (Unlicensed)
- Leadership Profile: J. Nolfo
- AIDC Working Group: Jody Costa (Unlicensed)
- AGIIS: Chris Crutchfield / Josh Wall (Unlicensed)
- Council Updates: J. Nolfo
- Monthly LinkedIn Group Discussion: J. Nolfo
- Year End Conference - Susan Ruland (Unlicensed)
| Current Articles - No feedback from new members
- J. Nolfo to reach out to Council Chairs on Council Updates
- J. Nolfo to reach out to Membership for LinkedIn Group article
- J. Nolfo to get feedback from Leadership articles.
New future possibilities - Spec Chem: J. Nolfo to follow up
- Traceability Working Group updates
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| 9 |
| Newsletter Planning - November / Matthew Grassi | AgGateway Newsletter Articles Title/SubjectAuthor - New Member Article: Evin Ellis (Unlicensed)
- AgGateway in the News: Susan Ruland (Unlicensed)
- Leadership Profile: J. Nolfo
- AIDC Working Group: Jody Costa (Unlicensed)
- AGIIS: Chris Crutchfield / Josh Wall (Unlicensed)
- Council Updates: J. Nolfo
- Monthly LinkedIn Group Discussion: J. Nolfo
- Year End Conference - Susan Ruland (Unlicensed)
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10 |
| Council & Working Group Updates / J. Nolfo & Liaisons | Each liaison to provide an update of what is happening in their Councils or Committees and to determine if Communications can provide assistance Councils: Committees and Working Groups:
Note: All liaisons to continue to talk with councils and committees about the upcoming meetings that are important to each group. | Seed - Natasha Lilly Ag Retail - Natasha Lilly - Updates provided by Susan Ruland (Unlicensed)
- Good info received from Quick Connect survey
- Natasha Lilly been working on available messages which are now posted to the external website and the Wiki.
Grain & Feed - Natasha Lilly Crop Nutrition - TBD Specialty Chem - J. Nolfo - Top priorities continue to be seeking membership and closing loop on task force.
Allied Providers - Eileen Licitra (Unlicensed) - Dire need for Vice Chair nominations. Regular meeting next week.
Crop Protection - Eileen Licitra (Unlicensed) - No update. Unable to attend.
Precision Ag - Jessica Trites Rolle - Beyond mentioned in Marketing Plan update, some potential cross Council work with Clay Mayer (Unlicensed). Regular meeting next week.
Conference Committee - Nikki Marshall - Registration open by end of the week.
- Some interest in Gateway to Ag Careers
- Decision made for 2019 Annual Meeting.
- Still looking for sponsorships for 2018 Annual Meeting.
Membership Committee - Nick Reichel (Deactivated) |
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| New Business | | |
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| 97 |
| Other Discussion Items / J. Nolfo | - For other committee members to address topics not covered above.
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| Meeting Wrap Up | | |
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| 98 |
| | - You can subscribe to the Communications Calendar for Monthly meeting and Social Media schedules
| - Next Committee meeting scheduled for October 4th @ 2:00-3:00 pm ET/ 1:00-2:00 pm CT.
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| 99 |
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| - Meeting adjourned at approximately 2:47 pm ET
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