2018-10-04 Communications Committee Meeting


Participants


All Members List
(present or not present)
Members Present
Non-Members Present

(*Voting companies/** alternates)



Time2:00 - 3:00 PM ET
Web (Screen Sharing)https://global.gotomeeting.com/join/914234637
Audio (VOIP/Phone)1 (872) 240-3212
Access Code914-234-637


Contact:



#

Time

Topic / Leader

Desired Outcome

Pre-Meeting Notes and Links to Supporting Resources

Meeting Minutes

03 min

Welcome & Roll Call / J. Nolfo


Attendees are listed above.

1

2 min
Antitrust / J. Nolfo

Everybody agreeing to the Antitrust Guidelines.


AgGateway Antritrust Guidelines

All agree to the Antitrust Guidelines.
21 min

Minutes Taker / 


J. Nolfo will take notes.
31 min
Approval of Prior Meeting Minutes / J. Nolfo

Minutes for August: 2018-09-06 Communications Committee Meeting

Jessica Trites Rolle moves to approve minutes

Nikki Marshall seconds

Motion passes unanimously

4

Review Action Items  J. Nolfo

Action Items to be reviewed:

5

Committee Plan / J. Nolfo

Establish Goals for the new year

  • Operations
    • Get a Vice-Chair
    • Fill all Council/Working Group/Committee Liaisons
    • Increase membership size of Communications Committee
    • Job Description and Expectations for positions within the Committee (Member, Article Writer, Social Media)
  • Social Media
    • Increase interaction with social media platforms, especially LinkedIn Group and Twitter
    • Pre-load and semi-live tweet at relevant trade shows
  • Newsletter: 
    • Leadership Profile in each newsletter
    • New Member Profile in each newsletter
    • Each Council have at least two significant update article
    • Each Committee have at least 1 significant update article
    • Get publication of AgGateway related articles within company internal newsletters
    • Publish Case Studies

J. Nolfo reviewed goals for the year

  • Operations
    • New Vice-Chair: Matthew Grassi of Meister Media
    • Still needing Crop Nutrition Liaison
    • Added new members for 2017
  • Social Media
    • Will be sharing social analytics at least 1 time per quarter
  • Newsletter
    • Will miss Leadership Profile in each newsletter, but will have many with this article
    • Will miss New Member in each newsletter, but will have many with this article
    • Will miss Council having 2 updates, but each will have at least 1
    • Case studies have been published
6
Marketing Plan / Susan Ruland (Unlicensed)
  • Updates regarding AgGateway Strategic Plan
  • Updates regarding quarterly focus and press releases 
  • Updates for the next few months
  • Strategic Board looking at updates that would be implemented in 2020.
  • Currently working on a mini-communications plan (timing) to be completed by January 2019.
  • Working on Annual Report to be availabe at Annual Meeting
  • Awards Programs
7
Social Media Calendar / J. Nolfo

Listing of who is responsible for what week until next Communication Committee Meeting



Newsletter Planning - November /  Matthew Grassi

AgGateway Newsletter Articles

Due 


Title/SubjectAuthor

  1. New Member Article: Evin Ellis (Unlicensed)
  2. AgGateway in the News: Susan Ruland (Unlicensed)
  3. Leadership Profile: J. Nolfo
  4. AIDC Working Group: Jody Costa (Unlicensed)
  5. AGIIS: Chris CrutchfieldJosh Wall (Unlicensed)
  6. Council Updates: J. Nolfo
  7. Monthly LinkedIn Group Discussion: J. Nolfo
  8. Year End Conference - Susan Ruland (Unlicensed)
9

Newsletter Planning - December /  Matthew Grassi

AgGateway Newsletter Articles

Due 


Title/SubjectAuthor

  1. New Member Article: Evin Ellis (Unlicensed)
  2. AgGateway in the News: Susan Ruland (Unlicensed)
  3. Leadership Profile: J. Nolfo
  4. AIDC Working Group: Jody Costa (Unlicensed)
  5. AGIIS: Chris CrutchfieldJosh Wall (Unlicensed)
  6. Council Updates: J. Nolfo
  7. Monthly LinkedIn Group Discussion: J. Nolfo
  8. Year End Conference - Susan Ruland (Unlicensed)
  • New future possibilities
    • Spec Chem: J. Nolfo to follow up
    • Traceability Working Group updates
    • G-TIN product identifier user stories
  • New articles to be added
    • "Ketchup" tracability story (J & Jessica to write at Annual Meeting)
    • Award Winners
    • AgGateway 2020

10


Council & Working Group Updates / J. Nolfo & Liaisons

Each liaison to provide an update of what is happening in their Councils or Committees and to determine if Communications can provide assistance

Councils:

Committees and Working Groups


Note: All liaisons to continue to talk with councils and committees about the upcoming meetings that are important to each group.

Seed - Natasha Lilly

Ag Retail - Natasha Lilly

Grain & Feed - Natasha Lilly

Crop Nutrition - TBD

Specialty Chem - J. Nolfo

  • Top priorities continue to be seeking membership and closing loop on task force.

Allied Providers - Eileen Licitra (Unlicensed)

Crop ProtectionEileen Licitra (Unlicensed)

Precision AgJessica Trites Rolle

  • ADAPT getting new plug-ins
  • Looking to increase involvement into tracability
  • CART rolling into Tracability Working Group
  • PICS new implementation guide being developed
  • Looking at a lot of cross-Council work

Conference CommitteeNikki Marshall

  • Only at 70% of Sponsorship Goal
    • Be sure to include as a Social Media post
    • MYM 2019 narrowed down to Altoona, Des Moines, and St. Louis
    • Annual Conference 2019 in New Orleans

Membership CommitteeNick Reichel (Deactivated)



 New Business  
97

Other Discussion Items / J. Nolfo

  • For other committee members to address topics not covered above.
None


 Meeting Wrap Up  
98
Next Meeting / J. Nolfo
  • Next Committee meeting scheduled for November 13th @ 1:30-2:30 pm CT. (Annual Conference).
99
Adjournment / J. Nolfo

  • Meeting adjourned at approximately 2:50 pm ET


  • Active Action Items As of  

Date AssignedAction ItemDue DateComments/Status
  J. Nolfo recieved access on .
 
  •  J. Nolfo to send eamil out to the Committeee to understand attendees for Annual Meeting and to start to establish 2019 goals

 

Email sent on 
  Added on 
  J. Nolfo sent email to Council Chairs and Vice Chairs on