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Jessica Trites Rolle

Jessica Trites Rolle

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Meeting Information

Time

3 - 4 PM US Central Time

Web

https://www2.gotomeeting.com/join/321520850

Phone
  • Everywhere: VOIP
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Access Code321-520-850


Participants

Agenda/Minutes

#

Topic (Leader)

Desired Outcome
Pre-Meeting Notes and Links to Supporting Resources

Meeting Minutes

1

Anti-Trust (Project Manager or Meeting Facilitator)Each participant indicates that he/she understands and agrees to abide by the AgGateway Anti-Trust Policy, or leaves the meeting.
2Minutes TakerA minutes taker has been selected.
Jessica Trites Rolle will take minutes.
3Meeting Minutes

Unapproved minutes of previous meetings are approved.

2018-05-15 Communications Team Meeting

2018-06-05 Communications Team Meeting

2018-06-12 MYM Communications Team Meeting


4
Topic 1:Task
Old Tasks review
  •  Jessica Trites Rolle will review PAIL paperwork and find tie to USDA programs for collaboration.
  •  Jessica Trites Rolle will review each new member company to see if any are working with/on irrigation (machinery, equipment, data, etc.) and if so, pass those companies and contacts on to Dan Berne (Unlicensed).


5MYM Action Items Review (discussion)
  • New flyers
    • CART PoC (use flyer J. Tevis developed for initial PoC as basis?)
    • Traceability Initiative (streamline processes in farmer businesses)
    • Precision Ag Council general
    • Focus on outcomes in flyers (new, updated) and ensure a flyer or promo piece addresses why it’s OK to collaborate with competitors at AgGateway and what makes that acceptable (antitrust, etc.

Continuing key communications and press activity areas:Traceability and CART, PAIL3, completing SPADE, update on ADAPT activity, applicability of Blockchain in ag...

Jessica Trites Rolle will put PAC Member Engagement (2018 PAC Goals) on the next PAC Communications WG agenda to re-review and update.

5Topic 2: MYM Review

Jessica Trites Rolle still needs to call working group members and project leads, especially Mark Stelford concerning an ADAPT update

SPADE:
    • )
  • InfoAg
    • ADAPT promo video on continuous replay
    • CART and Traceability flyers
    • General AgGateway flyer
  • ADAPT materials: make sure they show how ADAPT works between ISO and other standards, that it’s a tool to translate and share and standardize, not a new separate standard.
  • For flyers: Use diagrams and pics, not words (words mean something different to different people) – borrow from presentations (ADAPT, CART, traceability, etc.) and make into a professional graphic
  • Business card-sized promo piece: ask a pain-point question on front, information and QR code on back
  • Identify audience: target flyers, messages to different groups; also have an overview all-audience flyer
  • Remove SPADE flyer from public website and rewrite as the project is closed out and published
  • Add a link to the AgGlossary on the AgGateway landing page (‘quick links’)
  • Case study: PICS study for Sensefly; ADAPT; PAIL; potential to do a pseudo-case-study on CART PoC?
  • Talk to new members: what pain points were they trying to solve that got them to join, and what collateral could we create to help others?



6Activity: Flyer updates & Guide reviews

ContextItem system flyer

PICS Implementation Guide


7Running Activities List / Upcoming Needs
  • Flyer/Guide updates/reviews
  • Articles, recognition
  • Communications WG activity for 2018 PAC Goals
  • SPADE wrap-up
    • There are SPADE2 and SPADE3 summary wiki pages. There's also a SPADE life cycle Jim Wilson and Jeremy started some time ago, working to tie all SPADE and related output (user stories, use cases, BPMN diagrams, etc.) into one large flow (doc might be 'global narrative').
Jeremy advised that the
    • The SPADE2 summary chart is most complete -
locate that7Topic 4: Event Calendar
    • good baseline.
6Topic 3: Activities
Discuss PAIL3 communication needs?
8Event Calendar and Speaking Engagements

Review and update the PAC Communications Calendar 2018.

8

Topic 5: Speaking Engagements

Review upcoming speaking engagements and what communications items - flyers, etc. - are needed


9
Topic 6:
New BusinessDiscuss items not covered above.
10New TasksThe group has reviewed what tasks were assigned during the meeting.


11Next MeetingThe group agrees to the next meeting date and time.

 at 3 p.m. US Central Time

12AdjournmentThe meeting is adjourned. at ____ p.m. US Central Time