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2019-11-06 Communications Committee Meeting

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Participants


All Members List
(present or not present)
Members Present
Non-Members Present



(*Voting companies/** alternates)



Time1:45 - 2:45 pm CT (New Orleans)
Web (Screen Sharing)
Audio (VOIP/Phone)
Access Code


Contact:



#

Time

Topic / Leader

Desired Outcome
Pre-Meeting Notes and Links to Supporting Resources

Meeting Minutes

0

Welcome & Roll Call / Susan Ruland


Attendees are listed above.

Susan Ruland (Unlicensed) is the acting chair. If you are interested in becoming the chair or co-chair, please speak up or feel free to contact Susan anytime.

1


Antitrust 

Everybody agrees to the Antitrust Guidelines.

AgGateway Antitrust Guidelines

Agreement took place when registering.
2

Minutes Taker / 



3
Approval of Prior Meeting Minutes / Susan Ruland (Unlicensed)

Minutes from September: 2019-09-05 Communications Committee Meeting



3a
Welcome discussion

Introduce any new attendees

All attendees - share most important thing you've learned so far at conference.


4

Review Action Items /  Susan Ruland (Unlicensed)

Action Items to be reviewed:

  • All on Social Media Task Force to review calendar for their assigned weeks 
  • Susan Ruland (Unlicensed) to share short list of who's she's working with to get case studies

Review Action Items 

Short list of Case Studies Susan is currently trying to get underway:

  • BASF
  • Mosaic
  • Syngenta
  • Corteva
 5
AgGateway 2020/ Susan Ruland (Unlicensed)

Organizationally, everything moving forward

  • Consolidation with AgGateway Global Network
  • Transition from Councils 
  • Setting up Portfolio Management Center (PMC) and Digital Resource Center (DRC)
  • Staffing

Impact on Communications Committee:

  • Global considerations: NA, Europe, Latin America
  • Need to update Branding Guidelines
  • Positive for us: Information from PMC and DRC will help promotion efforts 

Immediate Needs/Focus:

  • Website



6
Marketing Plan / Susan Ruland (Unlicensed)
  • Annual Report
  • Activity Report
  • Review Website draft Home page/navigation with the committee
  • Global communications moving forward
  • Precision Ag Communications Sub-Committee
  • Other upcoming communications: Quick Connect, new Working Groups, Meet-Ups

Action: Susan Ruland (Unlicensed) to add global updates to the Communications Committee meetings.

Action: Susan Ruland (Unlicensed) to add Precision Ag Communications Sub-Committee report as regular agenda item. 


7
Social Media Calendar 

Listing of who is responsible for what week until next Communication Committee Meeting

Review the social media calendar. Seek volunteer to load the 2020 schedule. 


9

Newsletter Planning - 

December Issue

Newsletter Articles - November Issue

Due 20 November

Title/SubjectAuthor

  1. AgGateway 2020/Annual Conference General Session (include promotion of Annual Report): Susan Ruland (Unlicensed)
  2. Annual Conference thank sponsors
  3. Congratulate Award winners
  4. List of AgGateway Activities
  5. New Member Article: Evin Ellis (Unlicensed), Ally Yanco (Deactivated)
  6. Promote new member orientation webinar? Nikki Marshall
  7. Product Catalog: Brent Kemp
  8. Seed messages - S&G
  9. AGIIS/Member Services: Chris Crutchfield / Josh Wall (Unlicensed)l
  10. AgGateway in the News: Susan Ruland (Unlicensed)






Newsletter planning - Future issues

Newsletter Articles - Jan/Feb Issue

Due January 14, 2020

Title/SubjectAuthor

  1. Working Groups: Susan Ruland (Unlicensed)
  2. MYM - mark your calendar: Nikki Marshall
  3. Any Working Group updates? (traceability, mix ticket, soil, product catalog) Nick Reichel (Deactivated)
  4. New Member Article: Evin Ellis (Unlicensed)
  5. AGIIS/Member Services: Chris Crutchfield / Josh Wall (Unlicensed)
  6. AgGateway in the News: Susan Ruland (Unlicensed)


10


Council & Working Group Updates / Liaisons

Each liaison to provide an update of what is happening in their Councils or Committees and to determine if Communications can provide assistance

Councils:

Committees and Working Groups: 






 New Business  
97

Other Discussion Items / Susan Ruland (Unlicensed)

  • For other committee members to address topics not covered above.
No new business. 


 Meeting Wrap Up  
98
Next Meeting 

  • Next Committee meeting: At Annual Conference, Wed, Nov. 6, 1:45-2:45 pm CT
99

Adjournment / Susan Ruland (Unlicensed)




  • Active Action Items 

Date AssignedAction ItemDue DateComments/Status
















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