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Participants (*Voting companies/** alternates)
Face-To-Face Meeting at Mid-Year Wednesday, June 15th 1:30-3:25pm CST
Time N/A
Web (Screen Sharing) N/A
Audio (VOIP/Phone) N/A
Access Code N/A
Contact :
Agenda/Minutes Time 0 3 min Welcome & Roll Call -
Natasha Lilly 1
2 min
AgGateway Antritrust Guidelines
All agreed to abide by Antitrust Guidelines. 2 1 min Minutes Taker / J. Nolfo willing to agree to take notes.
3 1 min Approval of Prior Meeting Minutes /
Natasha Lilly Kristin moved to approve minutes, Susan seconded.
Minutes approved.
4 Review Action Items
/ Natasha Lilly J to follow up with Chris Crutchfield on Calendar.
J. contacted Steve from SePRo and he was good with an article. Article to be written by J.
Natahsa attended Feed and Grain. Agrees to be the Council Liaison.
Jodi completed SM Update
Flyer completed. Good feedback from attendees.
5 Newsletter Planning – July AgGateway Newsletter Articles Due Date Tuesday, June 21st Title/Subject Author Ag Connectivity Matters New Member Article AgGateway In The News Leadership Profile AIDC Working Group AGIIS Mid-Year Meeting Crop Protection Connectivity Interview Organizational Changes Seed Council Update Natasha Lilly Gateway to Ag Careers Kristin Nottingham
Reminder will be sent by Kristin
No AgConnectivity Matters article for July Newsletter. This is an every other month feature.
We do no not have a New Member for the New Member Article, yet.
Mid Year Meeting article is a simple Thank You for attending and an acknowledgement to Sponsors. Kristin to talk to Julie Benick for list of Sponsors
Gateway to Ag Careers will be written by Kristin Nottingham . This is an ongoing monthly article for a few months.
6 Newsletter Planning – August AgGateway Newsletter Articles Due Date Tuesday July, 12th Title/Subject Author New Member Article AgGateway In The News Leadership Profile AIDC Working Group AGIIS Crop Protection Connectivity Interview Susan Ruland (Unlicensed)
Adds:
Potential PAIL in Sept or Oct.?
7 Susan provided an overview of the plan for attending non-members Current Focus of Marketing PlanMore focus on targeting messaging for AgGateway and individual CouncilsSusan to provide Committees 16 page messaging doc Develop Materials for why be part of AgGatewayFlyers were available at Registration Press Releases: At least 1 per month Wider variety on Newsletters Social Media Branding & Identity (been a key issue)How do we talk about about projects (SPADE, PAIL, etc.) out in the market? Branding guidelines still in draft form. Will be brought to Board and Committee at next meeting Meeting Promotion Discuss Marketing Plan for the 2nd half of the yearVideo being shot at MYM to promote AGIIS and AgGateway resources Additional outreach to related associationsJ to send Susan Jon Sweat info Update group on changes to WebsiteChanges to be made"eConnectivity" Tab organization & architecture & renaming to "Get Connected" Social Media access Responsive Design Access to Wiki Additional ThoughtsUsing Google Analytics New Member, new "Get Connected" might help Social Media Feeds "What's New?" Need to have content development. Clean Home PageSet up like a Mini Newsletter? Send links to other associations that we like Smashing Magazine was cited as a source for good website user interfaceEach Committee and Council to update their page by year end Multi-Year Communications Plan 8 Committee Plan /
Natasha Lilly Social Media Task Force12 months Jody LI Sub pages and Clean Up? HootSuite training LI Groups (J to make and develop launch strategy ) Newsletter Content"Read More" a little higher Surveys? Feedback Forms Leading eConnectivity (Proj Mgt) 9 Council & Working Group Updates / Kristin Nottingham
Seed Council: Natasha Lilly Ag Retail Council:Natasha Lilly, Dave Craft Crop Nutrition Council: Melinda SposariSpecialty Chemical Council: J. Nolfo, Victoria Peoples Crop Protection Council: Victoria Peoples Precision Ag Council: Brandon Olstad Allied Providers Council: Jody Costa, Shane SnyderSPADE Group: Brandon Olstad SPADE Communications Task Force: Brandon Olstad
Present updates from Councils and Committees by Liaisons
Natasha to be Grain & Feed liaison. Update with Vet Feed Directive Conference: Looking for ideas for upcoming meetingsLocation near restaurants On major changes, a lot of repeat for Mentoring and Board changes Networking not needed to be every night 97 Other Discussion Items /
Natasha Lilly
Social Media Discussion Google AnalyticsJody to discuss back up next month since increase in posting frequency Open Discussion about the content coming in J Nolfo - Demonstration on wiki 98 Next Meeting /
Natasha Lilly Team is aware of the next meeting date/time.
Upcoming call July, 7th at 2:00 PM CT
(Propose July 7th meeting be scheduled at a different time due conflict in schedule) Natasha to send out email.
99 Adjournment /
Natasha Lilly Meeting adjourned at 3:25 PM CT
Active Action Items as of 5/7/2016 Date Assigned Action Item Due Date Comments/Status J. Nolfo to reach out to SePro to get New Member Article. 15 Jun 2016 : Talked to Chris about this at MYM. Will see if I get update on my week.
21 Jun 2016 I did, but it was at the end of a larger weekly digest. This may be the issue as people may just be ignoring the whole digest. I will just send out separate emails on Thursdays.
All: Send links to other associations that we like. All: Each Committee and Council to update their aggateway.org page by year end. J. Nolfo to set up AgGateway LinkedIn Group and report back at next meeting.AgGateway Group is made https://www.linkedin.com/groups/8544964 . Need to look at who else/what email accounts need to be associated with it. SHould it be tied into Hootsuite?. Also, should this be an upcoming article to help promote? Natasha Lilly to send out email to look at changing date for July Meeting