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Write below (and feel free to draw from the Applegate et al. 2016 paper):
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Through 2004, agriculture-industry electronic-connectivity standards were fragmented across industry sectors. A number of leaders in industry determined that an organization should be established to address this issue and promote electronic connectivity. So, in 2005, AgGateway was established. At the time, AgGateway supported seed, crop nutrition, crop protection, feed, and software service providers. AgGateway executed projects to automate supply chain management processes for seed and crop nutrition. Software service providers were engaged to implement standards support. Implementation of existing standards was favored over creating new ones.
In 2011, many of the biggest names in precision agriculture met in Des Moines, Iowa, United States to consider whether AgGateway's successful approach could be applied to field operations. They concluded that the approach could work well and set about establishing a Precision Agriculture Council within AgGateway. Shortly thereafter, the group began project planning for a multi-year phased project to develop field operations standards.
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