Use the following template to define the Committee structure moving into AgGateway 2020
Committee:
| Topics | Define What the AgGateway 2020 Committee Will Look Like |
|---|---|
| Purpose of Committee | Keep the members and industry up to speed on AgGateway activities. |
Policies or Guidance (what you will do; how will you do it) Meetings: How often? | Templates for materials, press releases, channels for particular promotion, website vs. members-only wiki, branding guidelines. We will need to do international branding guidelines. (Are we keeping international in mind when we produce materials) Question of translation – just English, other languages. Media lists updated. Include current PAC communication task force into the Communications Committee Usually once/month. If need for more they can be scheduled. |
| Representation (how many & who will be on the committee) | Continue with members who are interested; also liaison with regions (not necessarily on the same time). Representatives or reports from Working Groups (invite them in for a limited time). Continue to invite marketing/communications/business folks. |
| Roles of committee (what is needed) | Committee is an advisory body for the Communications Plan. Providing content Communications Director. Assistance on the newsletter and social media. |
| How to recruit volunteers? (as there won't be councils) | Target certain industry segments – keep current participants involved. Where are gaps? Current members reach out potential members to invite them in. |
| Staff involvement (how you see the staff involved) | Communications Director is acting chair, welcoming volunteer leaders. |
| Plan to transition (what you need to do prior to transition; document a timeline of activities) | Merging the Communications Committee with PAC communications. Reach out to regions. |
Do keep in mind the global aspect of the new AgGateway 2020.