2017-05-04 Communications Committee Meeting

Participants


All Members List
(present or not present)
Members Present
Non-Members Present
  1. Natasha Lilly* (The Equity)

  2. J. Nolfo* (BASF)

  3. Kristin Nottingham* (SSI)
  4. Susan Ruland (Unlicensed)* (AgGateway)

  5. Jody Costa (Unlicensed)* (Barcoding, Inc.)

  6. Shane Snyder* (Barcoding, Inc.)

  7. Meri (AgGateway)

  8. Eileen Licitra (Unlicensed) (Iteris, Inc.)

  9. Sarah Koehn (CF Industries)


(*Voting companies/** alternates)

Time

3:00-4:00 PM ET / 2:00 - 3:00 PM CT

Web (Screen Sharing)

https://global.gotomeeting.com/join/914234637

Audio (VOIP/Phone)

1 (872) 240-3212

Access Code

914-234-637


Contact:


Agenda/Minutes

#

Time

Topic / Leader

Desired Outcome

Pre-Meeting Notes and Links to Supporting Resources

Meeting Minutes

03 min

Welcome & Roll Call / J. Nolfo


Attendees are listed above.

1

2 min
Antitrust / J. Nolfo

Everybody agreeing to the Antitrust Guidelines.


AgGateway Antritrust Guidelines

All agree to the Antitrust Guidelines.
21 minMinutes Taker / J. Nolfo

Natasha Lilly agrees to take minutes.

31 min
Approval of Prior Meeting Minutes / J. Nolfo

First Susan Ruland (Unlicensed), Second Eileen Licitra (Unlicensed)

Motion Passed unanimously.



 Old Business  
4

Review Action Items  J. Nolfo

Action Items to be reviewed:

No items reviewed


5

Committee Plan / J. Nolfo

  • Establish Goals for the new year
    • Operations
      • Get a Vice-Chair
      • Fill all Council/Working Group/Committee Liaisons
      • Increase membership size of Communications Committee
    • Social Media
      • Increase interaction with social media platforms, especially LinkedIn Group and Twitter
    • Newsletter
      • Leadership Profile in each newsletter
      • Each Council have at least two significant update article
      • Each Committee have at least 1 significant update article
  • Included for reference.
6

Marketing Plan / Susan Ruland (Unlicensed)

  • Updates regarding AgGateway Strategic Plan
  • Updates regarding quarterly focus and press releases 

eBlast and newsletter articles went out to advertise the Mid-Year

Susan Ruland (Unlicensed) working with the ADAPT group to promote 'Implementation Guidelines'

Specialty Chemical Council - published their Flat File Format - holding off on a press release. Plans to have more discussion at Mid-Year Meeting. Promotion would follow.

AIDC created a video to promote eAgriculture, bar coding, and various messages.

Ag Retail Forum - Set for Mid-Year, possible press release with that.

 7

 Newsletter Planning - June / Kristin Nottingham

AgGateway Newsletter Articles
Due Date
 


Title/SubjectAuthor
eConnectivity Matters
New Member Article:
AgGateway in the News
Leadership Profile:
AIDC Working Group
AGIIS
Council UpdatesKristin Nottingham 
Mid Year MeetingKristin Nottingham
ADAPT- Minimum Viable ProductSusan Ruland (Unlicensed)
AgGateway Global NetworkJim Wilson
AIDC VideoSusan Ruland (Unlicensed)

 New Article Ideas:

  • ADAPT- Minimum Viable Product
  • AgGateway Global Network
  • AIDC Video

  • For Reference
    • Reference to past articles
      • Ag Industry trends
      • Company Articles

Articles Removed/Edited

  • None


 New Business  
8

Newsletter Planning - July / Kristin Nottingham

AgGateway Newsletter Articles 
Due Date
 


Title/SubjectAuthor
Leadership Profile:
New Member Article
AgGateway In The News
AIDC Working Group
AGIIS
AgGateway Resources and Testimonial Video
Mid Year Meeting In Review
AgGateway to CareersKristin Nottingham






New Article Ideas:

  • None at this time

Articles Removed/Edited:

  • None at this time
9

Council & Working Group Updates / J. Nolfo& Liaisons

Ag Retail-Education opportunity at the Mid-year meeting 'Ag Retail Forum'

Seed-Seed Value Calculator being built out

Spec Chem - Production of the Flat File - Huge Accomplishment

Precision Ag- Focused on the SPADE deliverable, this group has a communication task force. Something that we need to keep an eye on. How can this help other councils.

Conference - Recent meeting - things finalized for Mid-year. Sponsor ships are still available. Council and Committees need descriptions for Mid-Year.

Crop Nutrition - New work on a file format. Task force was created to dive deep into the needs. Discussion about sharing the work that has already been done. Customer Success stories.

Sarah Koehn volunteered for CN

Eileen Licitra (Unlicensed) volunteered for CP











10

Other Discussion Items / J. Nolfo

  • For other committee members to address topics not covered above.

Open the floor for ideas for Mid-Year:

  • Natasha Lilly mentioned the Google Analytics piece
  • J. Nolfohas some new ideas on Social Media - More discussion at Mid-Year
  • Should we possibly write guidelines to be on the social media task force. Possible Mid-Year meeting item.

Susan Ruland (Unlicensed) Social Media has been light.

Natasha Lilly not getting the reminders - put this into their own calendars

Sarah Koehn will be a Social Task Force member



11
Next Meeting / J. Nolfo
  • Next Meeting is Face to Face at Mid-Year - June Tuesday 13th @ 3:40- 5:20pm CST
  • Altoona, IA
99
Adjournment / J. Nolfo

  • Meeting adjourned at 3:47 pm EST


Active Action Items as of 5/2/2017

Date AssignedAction ItemDue DateComments/Status

 

  • J. Nolfoto turn in the meeting descriptions for the Mid-Year

 


 

 

J will cover if Jody is not available for the Face To Face

  • All members to add Social Media into their calendars.



  • J. NolfoAgenda/Minutes to include next several weeks of social media weeks

Completed